The tools we build your systems with.
Every platform, integration and AI model we work in, what we use each one for, and the unglamorous reliability work that keeps a system running after handover.
GoHighLevel
The platform most of our client systems are built on, at agency and sub-account level.
- Full account builds end to end, across agency and sub-accounts
- Pipelines, opportunities, custom fields, tags, lead source tracking
- Workflows, triggers, automations, conditional routing on form answers, budget and availability
- Funnels, websites, landing pages, forms, surveys
- Calendars and booking: confirmation, reminders, reschedule, no-show follow-up
- Products, invoices, payment recording and troubleshooting
- Email and SMS campaigns and nurture sequences
- Account audits and cleanup of inherited accounts
- Missed-call text-back and speed-to-lead systems
Automation & integration
- n8n orchestration, branching logic, code nodes, cron pipelines
- REST APIs, webhooks, JSON, OAuth flows
- CRM-to-task-tool automation with duplicate checks and idempotency
- Two-way syncs between systems
- Error handling and continue-on-failure design
AI
- Claude, Claude Code and the Anthropic API, daily
- Custom agents, skills, hooks, and a self-hosted MCP server over a platform API
- Prompt engineering and multi-step, tool-using workflows
- Voice AI for after-hours calls; conversation AI across web, SMS and social
- GPT and Gemini where they fit better
CRM migration
- Moving contacts, deals, notes and tasks between CRMs with history intact
- HubSpot to GoHighLevel, roughly 1,600 contacts and 1,000 deals
- Deal stage and custom field mapping
Web & app development
- Next.js, React, NestJS, Node, TypeScript
- PostgreSQL, Prisma, Supabase
- WordPress and Shopify sites connected into a CRM
Debugging & reliability
The work nobody advertises, and the reason systems keep running after handover.
- Root-cause analysis on automations that stopped working without an error
- Finding silent failures: success reported with nothing happening, cloned templates, empty calendar availability, suppression rules, timezone bugs, dropped fields
- Health sweeps across live systems
- Backup before change, dry run before apply, test with real runs
Growth marketing
An add-on rather than a headline service, and only ever wired into the system it feeds.
- Meta ads: campaign structure, audiences, creative and conversion tracking
- LinkedIn campaigns and outbound sequences for B2B pipelines
- Email marketing: campaigns, nurture sequences and list hygiene
- Landing pages, lead magnets and capture forms
- Leads written straight into the CRM on arrival, scored and routed
- Reporting on spend against what actually reached the pipeline
Email & lifecycle
- Klaviyo and GoHighLevel
- Onboarding sequences, win-back and reactivation drips, review and referral requests
- Deliverability, sender domains, spam placement
DNS & domains
- Registrar DNS via API, domain migrations, cutover without breaking email
- WordPress to GoHighLevel moves
Delivery
- SOPs and technical documentation, including twenty-section operations guides for non-technical staff
- Runbooks, onboarding checklists, quotes and proposals
- Working through an agency to end clients, across Australian, US and UK hours
The stack we work in
We pick the tool that fits the job. Where something is working knowledge rather than shipped work, it says so.
CRM & automation
- GoHighLevel
- n8n
- Zapierworking
- Makeworking
AI
- Claude
- Claude Code
- Anthropic API
- ChatGPT
- Gemini
Finance & payments
- Xero
- Stripe
Ads & lead capture
- Meta lead ads
- Klaviyo
Sites
- WordPress
- Shopify
- Wix
- Systeme.io
Databases
- PostgreSQL
- Notion
- Airtable
Development
- Python
- JavaScript
- TypeScript
- Next.js
- NestJS
- Node.js
- Git
- GitHub
Comms & workspace
- Slack
- Gmail
- Google Workspace
Project & ops
- ClickUp
- Asana
- Calendly
“Working” means we can work in it competently but haven't shipped a client build on it. We'd rather tell you that up front than discover it mid-project.
The tools are powerful. The system we build around them is what matters.
We don't force every business onto the same stack. We pick the model that fits the job, and the value is in how the pieces are wired together, not in which one is answering.
Claude
Reasoning & long context
Reading messy inbound messages, drafting replies that need nuance, working through documents that do not fit a template.
ChatGPT
Classification & generation
High-volume sorting, extraction, and content generation where speed and consistency matter more than depth.
Gemini
Multimodal & Google-native
Workflows anchored in Google Workspace, and anything involving images, PDFs or mixed media.
GoHighLevel
CRM & communication layer
Pipelines, contact records, and the email/SMS delivery that most of our client workflows run through.
What we don't do
We build the systems, and on request we'll run the campaigns that feed them. These sit outside both, and we'd rather name them than let a list of capabilities imply otherwise — you'd find out eventually, and a scoping surprise costs more than an honest line on a website.
- SEO strategy
- Brand identity design
Happy to build the systems that support them, and to work alongside whoever runs them for you.
Something on this list sound like your problem?
Tell us what's slowing you down and we'll come back with what we'd automate first.
Prefer email? Write to us at info@flowbuddy.net